Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.

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Material type: Text

TextPublication details: Boston : McGraw-Hill/Irwin, c2011.Edition: 10th edDescription: liii, 746 p. ; Col ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Shelving location	Call number	Status	Date due	Barcode
Books	Main Library	Open Shelves	658.8 KER (Browse shelf(Opens below))	Available		2020-2879

Includes biblipographical references and indexes.

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