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Marketing / Roger A. Kerin ... [et al.].
Material type:
TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2003.Edition: 7th edDescription: xliii, 741 p. : col. ill. ; 29 cmISBN: - 0072410752
- 0071151222 (international ed.)
- 658.8 21 KER
| Item type | Current library | Shelving location | Call number | Status | Date due | Barcode | |
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Main Library | Open Shelves | 658.8 KER (Browse shelf(Opens below)) | Available | 2020-2885 |
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| 658.8 JOB Principles and practice of marketing / | 658.8 JOB Principles and practice of marketing / | 658.8 KER Marketing / | 658.8 KER Marketing / | 658.8 KER Marketing / | 658.8 KER Marketing : the core / | 658.8 KER Marketing : the core / |
Includes bibliographical references and indexes.
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