David, Fred R.

Strategic management : concepts & cases / Fred R. David. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2003. - xxxii, 461 p. : ill. ; 26 cm.

Includes bibliographical references.

0130479128

2002031173


Strategic planning--Case studies.
Strategic planning.

658.401 / DAV