Reeder, Robert R. Industrial Marketing : Analysis, planning and control / Robert R. Reeder, Edward, G. Brierty, Betty, H. Reeder - 2nd ed. - United States : Prentence Hall, 1991 - xvi, 670 p. : ill. ; 24 cm. Includes indexes ISBN: 013457110x Subjects--Topical Terms: Marketing Dewey Class. No.: 658.8 / REE