Keegan, Warren J. Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005. - xx, 636 p. : col. ill., col. maps ; 28 cm. Includes bibliographical references and indexes. ISBN: 0131469193 LCCN: Subjects--Topical Terms: Export marketing. Dewey Class. No.: 658.8/4 / KEE