Keegan, Warren J.

Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005. - xx, 636 p. : col. ill., col. maps ; 28 cm.

Includes bibliographical references and indexes.

0131469193




Export marketing.

658.8/4 / KEE