Solomon, Michael R.

Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 5th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2008. - xxxii, 608p. : ill. (chiefly col.) ; 28 cm.

Includes bibliographical references and index.

0132299208 (alk. paper)

2006031160


Marketing--Vocational guidance.

658.800 / SOL