Penn, Mark J.

Microtrends : the small forces behind tomorrow's big changes / Mark J. Penn ; with E. Kinney Zalesne - 1st trade ed - New York : Twelve, 2009 - xxii, 454 p. : ill., map ; 23 cm

Revised and updated

Includes bibliographical references (p. 395-435) and index

Love, sex, and relationships -- Work life -- Race and religion -- Health and wellness -- Family life -- Politics -- Teens -- Food, drink, and diet -- Lifestyle -- Money and class -- Looks and fashion -- Technology -- Leisure and entertainment -- Education -- International -- Conclusion

0446699764 9780446699761


Social influence
Social change
Contagion (Social psychology)


United States--Population--Social aspects

303.4973 / PEN