Microtrends : the small forces behind tomorrow's big changes /
Mark J. Penn ; with E. Kinney Zalesne
- 1st trade ed
- New York : Twelve, 2009
- xxii, 454 p. : ill., map ; 23 cm
Revised and updated
Includes bibliographical references (p. 395-435) and index
Love, sex, and relationships -- Work life -- Race and religion -- Health and wellness -- Family life -- Politics -- Teens -- Food, drink, and diet -- Lifestyle -- Money and class -- Looks and fashion -- Technology -- Leisure and entertainment -- Education -- International -- Conclusion
0446699764 9780446699761
Social influence Social change Contagion (Social psychology)