The psychology of consumer behavior / Brian Mullen, Craig Johnson.
Material type: TextPublication details: Hillsdale, N.J. : L. Erlbaum, c1990.Description: xii, 217 p. : ill. ; 26 cmISBN:- 0898598575
- 658.834 19 MUL
Item type | Current library | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Main Library | Open Shelves | 658.834 MUL (Browse shelf(Opens below)) | Available | 2020-3018 |
Includes bibliographical references (p. 182-203) and indexes.
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