Essentials of entrepreneurship and small business management /
Scarborough, Norman M.,
Essentials of entrepreneurship and small business management / Norman M. Scarborough, Jeffrey R. Cornwall - Ninth edition / Norman M. Scarborough, Jeffrey Cornwall Global edition - 827 pages : illustrations ; 28 cm
Includes bibliographical references and indexes
"Taking a practical, hands-on approach to entrepreneurship, this text equips students with the tools and critical-thinking skills needed for small business success. Now in its 9th Edition, Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and manage a business. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by today's most successful small business ventures, students can develop the skills that will give them a unique advantage in a hotly competitive environment." -- Provided by publisher
9781292266022 1292266023
GBB8L9732 bnb
019142111 Uk
Small business--Management.
New business enterprises--Management.
Entrepreneurship.
658.421 / SCA
Essentials of entrepreneurship and small business management / Norman M. Scarborough, Jeffrey R. Cornwall - Ninth edition / Norman M. Scarborough, Jeffrey Cornwall Global edition - 827 pages : illustrations ; 28 cm
Includes bibliographical references and indexes
"Taking a practical, hands-on approach to entrepreneurship, this text equips students with the tools and critical-thinking skills needed for small business success. Now in its 9th Edition, Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and manage a business. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by today's most successful small business ventures, students can develop the skills that will give them a unique advantage in a hotly competitive environment." -- Provided by publisher
9781292266022 1292266023
GBB8L9732 bnb
019142111 Uk
Small business--Management.
New business enterprises--Management.
Entrepreneurship.
658.421 / SCA