Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Material type: TextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, I28 p. : ill ,col. map ; 28 cmISBN:- 0072999896
- 0073215740
- 9780072999891
- 9780073215747
- 658.8 22 KER
Item type | Current library | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Main Library | Open Shelves | 658.8 KER (Browse shelf(Opens below)) | Available | 2020-2931 |
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658.8 KER Marketing / | 658.8 KER Marketing / | 658.8 KER Marketing / | 658.8 KER Marketing : the core / | 658.8 KER Marketing : the core / | 658.8 KOT Marketing management : analysis, planning, implementation, and control / | 658.8 KOT Principles of marketing : activebook version 2.0 / |
Includes bibliographical references and indexes.
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