Superior customer value : strategies for winning and retaining customers / Art Weinstein.

By:

Weinstein, Art

Material type: Text

TextPublication details: Boca Raton, FL : CRC Press, c2012.Edition: 3rd edDescription: xvii, 301 p. : ill. ; 24 cm. + 2 videodiscs (4 3/4 in.)ISBN:

9781439861288 (hardcover : alk. paper)
1439861285 (hardcover : alk. paper)

Subject(s):

Customer services -- Management

DDC classification:

658.812 23 WEI

LOC classification:

HF5415.5 .W442 2012

Contents:

Preface -- Acknowledgments -- About the author -- Customer value : the building blocks -- Customers want exceptional value! -- Be customer driven and market driving -- Process management : best practices -- Building a winning business model and value proposition -- Service and quality : the core offering.

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Holdings
Item type	Current library	Shelving location	Call number	Status	Date due	Barcode
Books	Main Library	Open Shelves	658.8/12 (Browse shelf(Opens below))	Available		2020-3040

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Includes bibliographical references and index.

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