Marketing Management and Strategy / Peter Doyle and Philip Stern

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TextPublication details: Harlow,England : Prentice Hall , 2006Edition: 4th edDescription: xii,446 p. : col.ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Shelving location	Call number	Status	Date due	Barcode
Reserve Books	Main Library	Reserve Books Section	658.8 DOY (Browse shelf(Opens below))	Available		2020-4955

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Previous	658.72 LYS Purchasing and supply chain management /	658.800 BLY Principles & practice of marketing /	658.8 BOO Contemporary Marketing /	658.8 DOY Marketing Management and Strategy /	658.8 KOT Marketing Management /	658.8 KOT Marketing Management /	658.8 KOT Marketing Management /	Next

Includes Bibliographical references and index

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